Digital Printing Capabilities | Custom Logo Digitally Printed Apparel

Custom Digital Printing Capabilities & Applications

Digital printing, or direct to garment (DTG) printing, is a relatively new decoration type that is commonly used as an alternative to screen printing. Digital printing is typically used over screen printing for either smaller orders or designs with greater detail or more colours. Check out more of the differences between digital printing vs. screen printing or learn more about how digital printing is done here. At Merchology, we use digital printing to apply your logo to a variety of custom logoed apparel.

Custom Digital Printing Options Include…

Applications for Digitally Printed Products

When to use Digital Printing as a Decoration Method

Digital printing is an extremely versatile decoration method when it comes to design and colour capabilities. However, it does still have some limitations. Digital printing is probably the best choice if…

Your design or logo is highly detailed or colourful – digital printing is similar to printing out an image from a printer on a piece of paper. There really isn’t much you can’t do in terms of design detail and colours.
You are placing a small order on custom tees – because there is less set up involved with digital printing than screen printing it makes it more cost effective for smaller orders.
You are individually customising each item – digital printing or heat transfer are the go-to decoration methods for individually customised apparel like jerseys with numbers or names.

When Should I Consider a Different Decoration Method?

You are not printing on 100% cotton – by far the biggest limitation to digital printing is that DTG machines can only print on material made from 100% cotton. If you are looking to customise apparel made with polyester or another fabric look into embroidery, screen printing or heat transfer
You are placing a bulk order – digital printing gets more expensive than most other decoration prices with larger order sizes.
You are printing on dark fabric – this one can go either way, because sometimes digitally printed designs look great on dark fabric and other times multi-coloured designs tend to not show up as well on dark fabric.

What Materials and Products can be Digitally Printed on?

Only on 100% cotton fabric. Because of this limitation, digital printing is almost exclusively performed on t-shirts and sweatshirts in terms of custom logoed apparel.

Next Steps

If you want to learn more about how digital printing is performed check out our step by step guide to digital printing, otherwise you’re ready to shop for your digitally printed custom logo apparel! Not sure if direct to garment printing is the customisation option for you? Check out our comprehensive Custom Decoration Methods Guide or contact us with any decoration questions you may have.